If you missed Google’s presentation for the Healthcare Industry, you can catch the replay right here. Learn how to connect with today’s patient digitally, findings from Google’s latest study on online patient behavior, and more.
We’re hosting a livestream Google event on February 11th, and you’re invited to join us. It’s a great FREE opportunity to learn from Google experts about how to grow your business. Space is limited, so please click this link to RSVP as soon as possible. We’d love for you to come learn with us.
Have you ever gone to Yelp before visiting a restaurant in your area? Read a review on TripAdvisor before making vacation plans? How about checked out a mechanic on Google to read their reviews? Read Amazon’s customer reviews before buying a product? Unless you care absolutely nothing for quality and like to gamble with your […]
Whether you have a standalone mobile website or a responsive website, sooner or later the time is going to come where you start to look into mobile apps. A mobile app – also called a native app – is different from your mobile site in many different ways. While mobile sites do allow your customers […]
If you think that your website and social media marketing campaigns can do without video, think again. Did you know that one video is equivalent to about 1.8 million words of content in the eyes of the viewer? Or that 46% of all internet users watch at least one video per month (with the average […]
A few years ago, Search Engine Optimization (SEO) could be neatly defined by just about anyone in the industry. The optimization process could be broken up into “on page SEO” and “off page SEO,” with most of the industry focusing on “on page” while passing the “off page” stuff to the web designers. How SEO […]
Two respected organizations, Vocus and Inc., recently teamed up to produce a report titled “The State of Digital Marketing for SMBs”. For their study, the group surveyed 408 digital marketing decision makers. A key question that was addressed was the effectiveness of digital marketing tools. The results from the survey showed the top 5 to […]
With the rampant increase in smartphone adoption, everyone knows that every business needs to have a mobile app, right? Well, the truth is that mobile app development isn’t the right choice for most small businesses. It all depends on your customers, your business model, and your budget.
In general, if you run a brick-n-mortar business, you should really be targeting local customers in your website optimization efforts. The people in your surrounding communities and cities are the folks who will have a much higher probability to actually buy your product. To see how well your site is optimized for local visibility, and for some free tips to boost your local visibility score, try our new tool.